![]() Hotmail/Yahoo minus the page furniture and Outlook with its three column view. “It was largely down to the viewport size in the predominant email clients of the day, eg. There was no Gmail! Hotmail and Yahoo were the most popular web-based email clients, and Outlook was the standard desktop email client for most (just like it is now).Įmail developers had to choose a width which can fit into all sorts of different (small) screen sizes, and 550-600px seemed to be the way to go. The use of 600px width dates back to those years when only special ones had screens with a higher resolution than 1024. Image source: When and why did email coders start using 600px wide emails? Feels like a prehistoric time, as I’m holding a phone with crazy 1440×2560 resolution □ in my hand. That’s when email marketing and HTML based emails were born. If you are from generation Y or before, you remember those days when screen resolutions were even under 1024px, right? Let’s have a look at a few examples for different widths with Litmus tests, and a summary of the results. There are various widths companies use from 600px to 700px, but there are some who are continuously experimenting with even wider layouts. Hopefully, in a couple of years, the email industry will be less segmented, and email coding will have similar rules as HTML5.īut let us stay in the present now, and look at the current limitations of HTML email designs. Gmail started supporting display: none in August 2016 and announced that they’d finally extend their CSS support, so responsive emails work seamlessly in Gmail and Inbox.Litmus and Microsoft announced a partnership to improve email rendering of Outlook emails.In 2015, Yahoo started to support responsive email design.There’s an ongoing community effort - Email Standards Project - which aims to help designers and email developers understand email rendering differences, but they don’t have any real influence to rendering policies of the different providers.įortunately, there are good signs, and the whole email industry is undergoing modernization: W3C is an international organization fighting for the standardization of the World Wide Web, but unfortunately not for email. There are NO email standardsĭue to the different interests, priorities, and policies of the big players in the email industry, there are still no email standards. Unfortunately, the situation is quite similar these days, but at least we can see the light at the end of the tunnel. Yahoo, Hotmail, Microsoft, and the rest were in a fight for market share, so they were not interested in developing email standards together. There were a couple of companies fighting for the early email and internet users, and they all started to develop their own email clients and rendering engines separately. That was the Internet for all of us back then. They spread hand-in-hand to households in the 1990s. ![]() Both started their roots in the 1960s, and it took them quite a while to reach regular people. A glance into email historyĮmail is roughly as old as the Internet itself. Let’s start with a short, to the point lesson about email history, then dive into various email width and size limitations, all backed up by tests and actionable advice. ![]() This article - and others in the series too - guide you through the ins-and-outs of email design and help you understand the limitations of HTML email. Thankfully, these days there are great email builders out there that take care of the code editing part for you, but it’s still essential to know what’s behind the scenes. I bet you do, if you ever needed to modify an HTML email using a classic WYSIWYG editor or the HTML itself. I’m not a software developer or a site builder, just an online marketer who needs to take care of many things - sometimes overwhelmingly too many - on his own.ĭo you know the feeling when you make minor text changes to your HTML email template and everything breaks? Back then, I had no idea what it was exactly and what could go wrong if I changed some parts of the code. It was already almost ten years ago when I first had to deal with editing an email design in HTML. This program is capable to migrate OST to Office 365 account, OST to Exchange. OST mail database created by Microsoft Exchange and Outlook client. Top Software Keywords Show more Show less
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |